Sunday, July 1, 2018

7-Select Go! Yum Peanut Butter & Jelly Chocolate Bar


This 7-Select Go! Yum Peanut Butter & Jelly chocolate bar from 7-Eleven is such a fantastic concept. Peanut butter and jelly sandwiches are such classic treats, and chocolate is a natural element to add in. The unexpected thing about this Go! Yum bar is that the peanut butter is folded into the chocolate rather than its own component. That could be delicious but in this case the flavor just isn't quite right, just a little bit off. The liquid raspberry jelly is terrific. If 7 Select just tweaks the recipe then this bar will be fantastic.

Score (peanut butter chocolate innovation): 4
Score (peanut butter flavor): 2

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