Tuesday, December 18, 2012

12 Days of Christmas Candy, Day 5: Wonka Winter Laffy Taffy

Laffy Taffy is delicious- like cream-infused super soft taffy. This special Holiday or Winter Edition Laffy Taffy is a disappointment, though. No new flavors- same traditional watermelon and strawberry (and frequent obsessivesweets readers are familiar with my aversion to all things of the artificial watermelon variety). More disappointing is the lack of packaging innovation. The individual candy wrappers don't have a tree or snowflake in sight. The box hosts a nice winter scene, but inside the candies are the same old packaging. It feels last-minute and undefined for the holiday season. Laffy Taffy is good candy, but the company should amp up the special editions.

Score (candy): 3
Score (packaging): 2

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